Principles Underpinning the Role of the Practitioner Essay

The standards supporting the job of the specialist working with youngsters Section 1 †Maintaining proficient connections in the multi-proficient group E1: Describe the duty of the expert in proficient connections: â€Å"Professional,† implies participating in a given action as a wellspring of employment. It additionally implies being a specialist and having or indicating extraordinary aptitude. Specialists are bound to grow great associations with partners and youngsters in the event that they can exhibit proficient gauges. â€Å"Professional practice is the aptitudes that will be expected of you to create so as to work successfully with kids. These incorporate understanding your job and duties, the capacity to build up and keep up great associations with youngsters and partners, and correspondence skills.† (Tassoni P, 2007:10) Being dependable implies that staff and kids start to depend on you, for instance specialists may design exercises or gatherings and antici pate that you should be there to help or manage kids. Solid methods doing what is anticipated from you and this can incorporate filling in as a group helping one another and being on schedule and fair. It can likewise incorporate being persevering and predictable as this shows your eagerness towards the activity job. It is imperative to be solid since youngsters can get joined to you and begin relying on you to be there. Dependability is essential in all occupations yet particularly when managing youngsters. It is critical to be on time reliably which shows you are devoted to your activity. A genuine case of this is a parent will be unable to leave for work until you show up in the setting, or a setting will be unable to open if the correct proportion of staff is available. Adaptability is basic as professionals ought to be able to meet new thoughts and activities with transparency. They ought to have the option to adjust to various educators draws near and be adaptable about the hours that they work or assignments that are given to them. For instance, an expert can help with a Year 3 presentation on the off chance that they are continually working with gathering. This shows they c an be useful just as active. Being a decent audience is profoundly significant while being a specialist. Utilizing eye to eye connection and dropping yourself down to the child’s level will cause them to feel as though you are conversing with them and not at them which won't threaten them. Professionals ought to be steady and non-critical. Genuine models incorporate rehashing back what the youngster has said to show you are tuning in, remarking and posing further inquiries utilizing non-verbal communication; specialists ought not hinder or change the subject. â€Å"You need to show kids and youngsters that you are keen on what they need to state. By looking (not gazing) at a youngster or youngster, you give them that they have your complete consideration. At times, during a discussion, they may turn away or down and this might be an indication that what they are going to state might be awkward or hard for them.† (Tassoni P, 2007:139) (356 words) E3: Explain the estimation of a multi-proficient methodology when working with kids and guardians: Multi-proficient working requires individuals from various callings and offices to cooperate towards addressing the necessities of the youngster. There are an enormous number of associations that help youngsters and their families that might be engaged with multi-organization working. So as to work successfully with different offices, it is essential to have a comprehension of what they do and how they bolster each other. â€Å"†¦professionals can share information about the family’s needs with one another so guardians don't need to be asked the woman inquiries again and again. It likewise implies that experts know about each other’s job in supporting the family thus clashing exhortation or timings of arrangements can be minimised.† (Tassoni P, 2007:11) The advantages of a multi-proficient methodology incorporate guaranteeing that youngsters get additional help for instance a learning guide or language teacher. The youngster is more secure when they are cared for by a group of experts since they can share every one of their interests and aptitude to help the kid. This methodology likewise helps children’s certainty inside the setting and advances an all encompassing methodology. It builds autonomy since youngsters are given methodologies from an assortment of experts who need the best result for the kid. The estimation of a multi-proficient methodology guarantees that the 5 results of Every Child Matters (remain safe, be solid, appreciate and accomplish, make a positive commitment and accomplish financial prosperity) are being met in light of the fact that everybody is cooperating to share data and abilities. This data will limit the danger of mistake or disregard of the youngster. The way that numerous experts are included implies that decisions made about kids are educated, exhaustive and objective. For instance if a kid is baffled and has a low focus range, this would then be able to be investigated by an instructive clinician and further move can be made from that point. A multi-proficient methodology likewise bolsters guardians. For instance a dietician can prompt guardians on the suggested admission for their kid (5 every day). In the event that a youngster is diabetic, they can assist with structuring a sound food intend to enable the kid to deal with their glucose levels. He/she can likewise connect the child’s diet with sports exercises and prompt guardians on the advantages. â€Å"There are numerous advantages for kids and families when this sort of approach is utilized as help, counsel and childcare can be custom fitted to guarantee some congruity. By and by, this may imply that guardians might have the option to leave their kids in a nursery while in a similar structure or close by they go to a child rearing class or take a more youthful infant to the wellbeing clinic.† (Tassoni P, 2007:11) (314 words) Area 2 †Developing intelligent practice E4: Describe the advantages of creating intelligent practice inside the setting: Reflective practice is giving essential consideration to the viable qualities and speculations which educate regular activities, by looking at training brilliantly and decidedly. Intelligent practice can likewise mean understanding information on something emphatically. One of the advantages of intelligent practice is permitting schools to create mindfulness, a basic aptitude all together for a setting to flourish and push ahead. For instance, if professionals are just mindful of school arrangements and not current enactments, youngsters are in danger and experts are not doing as well as can be expected to promote their insight. â€Å"An significant piece of the intelligent cycle is the way you audit your training. It is significant that the procedure of reflection is seen as positive procedure, as opposed to issues being viewed as obstructions to success.† (Tassoni P, 2007:229) Specialists should know about current enactments so as to tail them to improve their setting and know about new activities, for instance considering children’s conclusions which will cause them to feel esteemed and certain to learn. Exercises will be fascinating and kids are less inclined to lose fixation. Intelligent practice makes and viable staff group as perceptions are completed to enhance master guidance. There are open doors for individual and expert turn of events and occupation fulfillment. This advantages kids since exercises and practice is assessed to meet the children’s needs and bolster learning. It additionally benefits the setting as there is greater arrangement since shortcomings, qualities, exercises and assets are tended to which eventually is helpful for the youngsters. In conclusion, intelligent practice improves the notoriety of the setting since it could prompt a higher Ofsted report. A decent notoriety benefits the training since guardians believe in the setting and this propels their kids to learn. Youngsters will want to come to class and buckle down, hence bringing about higher evaluations and kids accomplishing more which will keep up the great notoriety of the setting. (280 words) D1: Explain the significance of intelligent practice for improving your own exhibition: As a professional, intelligent practice is critical as you can think back on a circumstance and make upgrades. You can likewise verify whether you are following the right systems. This permits the professional to develop and arrive at higher potential, as such make constant movement while looking into circumstances. Intelligent practice benefits the professional since he/she can approve and challenge existing methodologies and strategies for working. Intelligent practice would assist me with finding out my qualities and shortcomings and to adjust into new circumstances that may happen. For instance, when taking care of a circumstance where another individual from staff joins the group, intelligent practice would assist me with finding out in the event that I have helped them to settle in, so as to fabricate a decent relationship. I would need to recall and inquire as to whether I advised them abou t what to do in the setting. This would help improve associations with kids and staff. Intelligent practice would likewise assist me with identifying my preparation needs. For instance, if a kid had got lost on a school trip, I would need to consider in the event that I followed the right methods or in the event that I have to facilitate my insight in defending to develop my own learning, execution, certainty and occupation fulfillment. Intelligent practice stays up with the latest with patterns and activities, which are useful for work advancements and prospective employee meet-ups. For instance, if exercises are monotonous or uninteresting, being intelligent would urge me to research and get some answers concerning new patterns to keep the class charmed and give animating exercises. Besides, intelligent practice demonstrates a promise to needing to give a valiant effort and arrive at my maximum capacity. It is significant that I r

House-guest

To be a house-visitor there are numerous obligations, for example, plan which, an ideal house-visitor would call ahead that they are coming and focus on the time they are showing up and leaving. Visitors should realize to what extent to remain at another person's place and not remain too long to even think about making the individual who claims the house irritated of them. Another obligation Is that a visitor should accompany blessings to show appreciation. The blessing doesn't need to be something costly, just to show that you perspective them that they are letting you remain at their house.Guests should regard the host and not reveal to them that something of their home or taste sucks. Visitors should cause the host to feel great by disclosing to them how excellent their home is. Dinners is another duty house-visitors should realize that they ought not generally rely upon the host to make them food all the occasions. Visitors ought to at any rate offer for help to make the dinners or even make supper themselves to show their generosity.Privacy is a gig duty in light of the fact that the host could be as yet working and the visitor would be on vacation that they are remaining at the hosts home. The visitor should regard the way that the host Is not on a vacation and do things them self or even assistance the host out by having food prepared for them before they return home. Thankfulness Is Important for a house-visitor since that would show the host they enjoyed being there and that they really set aside the effort to value the stay thusly the host would even welcome the visitors back.

Banditos Misteriosos

Banditos Misteriosos A huge perk to living at MIT is living right across the river from Boston. See, Im from Salem OR, where the most exciting thing that happens is a new store opening up or a car crashing into a building every now and again. In Boston, however, since there are so many people and so many colleges, actual exciting things happen. The concept of a flash mob wasnt new to me, Id seen it in an episode of CSI: Miami, but there was never anything like that near where I lived. Suddenly, thrust into Boston, the flash mob became a relevant subject in my life. I started attending city-wide pillow fights, XKCD meetups, riding the T without pants on, city-wide super soaker wars, and all sorts of other fun, spontaneous, random activities. Well, yesterday was another one of those activities. A group called the Banditos Misteriosos runs flash mobs in Boston. I got an e-mail informing me that there was to be another flash mob, this time Halloween themed! Heres the gist of it: If years of Halloween-themed TV specials and music videos have taught us anything, it’s that come late October, monsters and ghouls love to get together and dance. Thus, it is with pride, that Banditos Misteriosos announces our very own Monster Mash-up! Consider this a Halloween Dance Party but with all your fellow dancers dressed as ghosts! But, to give this dance another dimension, we will be your choreographers. On October 17th, we will be releasing an instructional video, complete with dance moves and your very own mentor ghost. Specifics â€"â€"â€" Costumes: Everyone should come dressed as a ghost, bedsheet style. No white sheets, though â€" that is *so* last Halloween. Be creative! (and remember the eye holes!) Dance Moves: The instructional video will be released on our website and will teach you the dance moves that we will be doing. The choreography does not necessarily correspond to the music, but will be based on various signals. (Don’t get it? Don’t worry! It’ll make sense when you watch the video.) Learn the moves for a follow-the-leader style dance! Music: On Friday, Oct. 24th, we will post on our website the song file for the event. Download it onto an mp3 player and bring it under your ghost costume. At the given signal, press play and follow the leader! Location: TBA along with the song file. Check back on October 24th! *waitwaitwaitwaitwait* October 16th: Without further-ado, Banditos Misteriosos presents to you our very simple instructional dance video. Merely memorize the straightforward moves and you will be all set. *waitwaitwaitwaitwait* October 24th two days ago: Now that you got down the dance moves, it is with pride that we release our 2008 Monster Mashup! But before we provide you with the link to the song, please read below for important announcements: 1. The extravaganza is taking place at Christopher Columbus Park. To find the exact location of where in the park we will be dancing, merely go to this map: http://tiny.cc/monstermashup 2. Don’t come wearing the sheet. At the first sound of an airhorn, put your headphones on and throw the sheet over your head. At the second blast, press play and watch for the signals to start dancing. 3. Ghosts are good at being inconspicuous, thus, when you arrive at 1:55PM, please scatter around the park, when you hear the air-horn, throw on the sheet, hit play, and run on over to the exact location given on the map. 4. Don’t listen to the song yet. It would be horror-ble if you ruined the experience by knowing the tunes beforehand. (We apologize for our over-use of terrible puns…) 5. Finally, A big shout-out to DJ JR, for all his help in creating this fun little track. Without further-ado, right click here for the MP3! **If you are using a PC, right click and Save Taret As **If you are using a mac hold down control while clicking on the above link Sweet! Ive got my mp3, my dance moves, and a location, its time for some ghosty flash mob dancing! I had a decision to make though, dance or film. There was no way to do both, so in the end I decided to film. Its good because I was one of the only ones there taking video and not still photos. Yesterday morning Sara 12 and I headed into Boston, video camera in hand, ready to watch some ghosts. We chilled in the destination location for a while before we heard a siren. Then, this is what we saw (keep in mind, I overlayed the MP3, it was completely silent there for anybody not a ghost): *Poof!* Vanished! Another day, another flash mob. Ah the joys of living right next to a major city!

Counselor Should Be Open And Honest - 991 Words

of spirituality, persistence, forgiveness, resistance, humor, wisdom, and resilience in these children. Counselors should investigate what external factors are related to the presenting problem. Professionals help the clients define goals and ways of getting to them; Ask about ways the person, family, and friends have handled similar problems successfully; After goals have been established, counselors should collaborate with the child on treatment options; Counseling would find focus with a solution-focused and problem-solving approach may be more acceptable.† Counselor should be open and honest because it helps the clients to comfortable with speaking about their current situation. Demonstrating the respect for cultural differences makes client more appreciative of the counselor because knowing the diversity within cultures would be beneficial in knowing the right services the client would need. Children should be understand, the importance of counseling because it’s helps them to analyze why they’re in counseling in the first place. One goal of counseling children is making sure the child is knowledgeable about their culture because it is important for them to know the expectation of what their cultures is all about. Counselors should provide access to resources that will be beneficial to children learning and being competent because getting an education is an important factor in knowing the world in which they live within. These resources are helpful because counselorShow MoreRelatedEthics, No Secrets Policy and Counselor Values771 Words   |  4 PagesSanders * I believe it is unethical for the counselor to reveal anything said in individual counseling with the husband. She didn’t address a â€Å"no secrets† policy in the informed consent. Sharing this information with the wife without his permission is unethical. In marriage counseling the â€Å"no secrets† policy needs to be addressed and explained in the informed consent. Since she did not have a policy concerning this, she is bound by confidentiality which should have been in her informed consent. *Read MorePastoral Counselors Essay886 Words   |  4 PagesPRINCIPLE A: COMPETENCE Counselors, Pastoral care givers, and help givers should acquire the requisite education, which will equip them to practice the profession of their calling. Counselors should take on clients who fall within the area of their competence- areas in which they have acquired qualifying training techniques, experience and education; otherwise the case should be referred to other competent professionals. Counselors/helpers should seek to maintain competence by assessing and makingRead MoreRacial / Cultural Identity Development Model819 Words   |  4 PagesModel was constructed to help counselors to better understand what frame of mind a client was in when they came into therapy. The development of cultural and ethnic identity occurs in a stage-wise manner throughout a person’s lifetime. According to the Racial/Cultural Identity Development Model (R/CID), this process occurs in five phases and reflect an individual’s understanding of his or her relationship with the dominan t culture. These phases can guide the counselor to a better understanding ofRead MoreAn Ethical Dilemma in Counseling: Deciding Between Two Rights624 Words   |  3 Pagesdilemma can place a professional counselor in a precarious position, thereby compromising the effectiveness of the therapy, the trust in the client-practitioner relationship, and the counselors professional standing. Trying to determine the most right choice for a particular problem is of the utmost importance. Consider the following hypothetically complex ethical dilemma posed to a licensed professional counselor in the Christian Community. A Christian Counselor at a local church works with aRead MoreAssessment And End At The After Care Component1412 Words   |  6 Pagesmind to fully participate in this process. The counselor will put into place most the treatment components, goals, and must closely monitor the client for progress. The treatment plan will contain: †¢ The Assessment/Evaluation Summary: The data from the assessments from the team during the initial in-take in a report format. This summary will give baseline information as to where the problems stem from (MUSE, 2016). From this summary, the counselor will identify which types of interventions willRead MorePersonal Statement : Mental Health Counselor772 Words   |  4 PagesAs a mental health counselor in training, I look forward to continuing the process of being aware of my own beliefs and biases. I also recognize that I am human and anticipate some life issues presented by clients will present challenges that I encounter. First Issue: The first life issue that would be a challenge for me is a client who has perpetuated abuse or has been neglectful to a child. The types of abuse that would be most challenging include physical and sexual abuse, albeit all forms ofRead MoreBiblical Worldview Of Christian Counseling911 Words   |  4 Pagesimage of God he created them; male and female he created them.† With this being said, the worldview of the counselor will determine and lead them in all of the decision making process with the client. â€Å"Human beings are created in the image of God and thus possesses personality, self-transcendence, intelligence, morality, gregariousness, and creativity† (Alban Jr., 2012, p. 55). The counselor will function in these qualities as God has designed within the counseling sessions. Personality and Self-TranscendenceRead MoreThe Ethics Of The Counseling Session ( Ray, 2001 )1423 Words   |  6 PagesPeople who work as counselors must obey the laws of ethics. It would be terribly unprofessional to share other people’s problems and confer them with a third party. The individual’s intimacy must remain with the counselor only, so if you choose to share it with a professional, he must never tell other people about it. A counselor is there to provide you with the skills and empowerment needed to work through your problems, and to receive help that is effective you must be open and honest. When and individualRead MoreEssay on Counselling Interview Skills Ass. 11235 Words   |  5 Pagescounselling session are openness, supportiveness and confidence. It is important the counselor is well practiced in these characteristics in order to gain the trust of their client/s. | | Openness:An honest and open personality will invite others naturally to share with you. Remembering that prior to this encounter the counselor and client had most likely not met nor may have even spoken, in order to have other open up to you requires you to demonstrate and display the same behaviours. | | Supportiveness:EssentialRead MoreHow to Choose a College Major (Process Essay)1161 Words   |  5 Pagesultimately lead to a career you want in a place you want to live. Ask Questions The best advice we’ve found for how to choose a college major is just to ask questions. Talk to your high school guidance counselor, or if you’re already in college, consult your academic advisor or a career center counselor. Ask friends and family members about how they chose a college major or career. Finally, engage in some serious self-reflection and ask yourself questions about your past, present, and future. Some

Understanding Depression Essay examples - 2089 Words

In our never-ending quest for happiness in our life, is some of the joy taken away? Have our thoughts for what we always want turned astray? Why has the quest for happiness left us more vulnerable and sad? Are we a society of melancholy people that are all looking for happiness and disappointed with what we find? Leaving us in a state of depression and unstableness. Turning us into not only a society of dismal people, but people that are left spiritless and melancholic? In today’s society depression is referred to as the â€Å"common cold of the mental health problems.† More than 5 percent of Americans have depression, that equates to an astonishing 15 million people. It is said that 1 out of every 6 people has had a â€Å"major†Ã¢â‚¬ ¦show more content†¦(2) physiological disturbance, which currently focuses on the body’s neurochemical, endocrine, and limbic systems. Psychological causes are thought to include (1) family origin, which focuses on the general area of personality and its development, and on particular consequences of child rearing. (2) social influences, a broad category covering the general area of social and cultural factors, such as poverty, segregation, and sexism to name a few. Stress is another factor in depression. Stress can result from physical illness; from the inability to cope with certain life events, such as separation and loss, and from significant changes, such as marriage, and childbirth (Schwartz and Schwartz, 1993, p.3). There are certain people that are more susceptible to depression than most other people. Those are people who are more likely to become depressed out of their nature than others, some of those people include (ranking in higher susceptibility): women, men, the Baby Boom generation, elderly, teens, and children. The likelihood of women getting depression is twice as high as men. Most women have had traumatic childhood experiences that do not surface until later on in life, thus leaving them vulnerable to depression. Men are likely to get depression because it is said that men are supposed to rise above â€Å"feelings of emotion,† men often hide their sadness and that often leads to depression because they areShow MoreRelatedUnderstanding And Treating Depression1662 Words   |  7 PagesDecember 17, 2015 Understanding and Treating Depression Americans are obsessed with happiness, yet increasingly depressed. A dominant theme in our society is that you should be happy, and if you are not, there is something wrong with you. Life can be difficult at times and people do not seem to realize that everyone has different circumstances. There are about 15 million Americans that battle the disease of depression. Our society is in the throes of a virtual epidemic of depression (Psychology today)Read MoreUnderstanding Clinical Depression770 Words   |  4 Pagesour life’s, however depression is different from this occasional feelings. Depression affects everything in your life and performing easy task and daily activities become hard, you have trouble seeking the positive things and you stuck yourself in the negative side. One question we might all ask will be how do we know if we are depressed or simply just sad? In order to answer that question we first need to understand the definition of depression, in medical news today depression is defined as.† ARead MoreEssay about Understanding Depression1037 Words   |  5 Pages The term depression is widely misused in today’s society. All human beings experience periods in life where they are sad for a relatively short period of time, which is considered normal. Those who experience sadness for extended periods may be suffering from depression. 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In any six-month period, 9.4 million Americans, and 340 million people in the world, suffer from this disease. One in four women and one in 10 men will develop depressionRead MoreUnit 81196 Words   |  5 Pagesdeal with accidents, injuries and emergency situations, dealing with blood and other body fluids, reporting procedures, und erstanding moving and handling procedures and understanding how to use mechanical or electrical equipment. 1.3 analyse the main health and safety responsibilities of: Self: we have to take care of our own health and safety at all times. Understanding relevant legislation and agreed ways of working. Make sure we have relevant training and make sure you wear correct PPE

Corporate Strategy Analysis of Kraft in relation to Cadbury Acquisition Free Essays

Introduction I have been asked to investigate and evaluate Kraft’s overall corporate strategy in relation to it’s acquisition of Cadbury in 2010. Moreover, this report will also highlight some of the critical success factors that Kraft might apply to Cadbury and it will demonstrate and outline the corporate parenting role Kraft could take up in respect to Cadburys. Kraft Foods is a well known American food conglomerate with its presence in over a hundred countries. We will write a custom essay sample on Corporate Strategy Analysis of Kraft in relation to Cadbury Acquisition or any similar topic only for you Order Now The $19.5 billion (Clearly et al, 2010) takeover of Cadbury has enabled them to become the biggest confectionery and beverage giant in the world. This acquisition has enabled Kraft to expand their portfolio in terms of product offering. They now have over forty well known brands each bringing in over $100 million worth of sales each year. (Nasdaq, 2011). The Cadbury brand is well recognised around the world and they are one of the largest chocolate producers in the world, furthermore they have a well established base in the UK and abroad. Therefore by acquiring such a prestigious company with iconic brands, Kraft will be able to enhance its long term revenues and growth by strengthening their presence in developing markets such as India and Mexico. Cadbury is more of a brand led company whereas Kraft a more of a product orientated company. Cadbury as a result gives them a brand building capability which Kraft needs in order to expand overseas. From this perspective we can see quite clearly why Kraft acquired well known Cadbury. The main intention of Kraft’s takeover was so that they could get hold of Cadbury’s assets, resources and their core competencies which sets them apart from other rivals. Corporate Strategy Corporate strategy is best defined by (Lynch, 2003, p.5) as ‘ an organisations basic direction for the future: its purpose, its ambitions, its resources and how it interacts with the world in which it operates’. Likewise, (Porter, 1996 cited in Thompson, 2001, p. 15 describes it as an ‘overall plan for a diversified business’. Kraft has three corporate strategies which are: To delight global snack consumers To unleash the power of iconic heritage brands To create a performance – driven and value led organisation (Kraft, 2011) By implementing such strategies Kraft are able to manage their activities appropriately and by doing so they are able to identify the skills and competencies which are required to foster organisational growth hence drive profits. Kraft’s growth strategy is to build ‘ a global snacks powerhouse and unrivalled portfolio of brands people love’. It is essential that managers are able to effectively formulate and implement corporate level strategies’ in order to achieve corporate objectives of the firm by means of developing and sustaining competitive advantage. Management must have a clear vision in place as to where it wants to be in the long-term so it is able to identify its strategic purpose as to why the company exists. Kraft’s strategy enables managers’ to look at ways in which it can add value to the different parts of the firm. Moreover, how it can meet shareholder expectations. Kraft should effectively link its internal capabilities together with its external relations if they want their strategy to be successful in this ever changing environment. Furthermore, strategy also seems to shape organisational behaviour therefore it is vital that everyone in the organisation is focused and that they have a shared a vision because they will be more likely to be working towards the same goal. Corporate planning and strategic fit is crucial at Kraft as it enable them to conduct environmental scanning so that management can address and identify the key areas which are likely to affect the overall business strategy due to uncertainty within the market. Its purpose is to provide a bigger picture of the environment in which the business is operating in. Strategic analysis helps an organisation to identify what is happening outside of the business so that they can focus on external elements or threats that the business is likely face. This is usually done through PESTEL analysis or even a SWOT analysis so that managers can identify their strengths in comparison to their competitors so that they can improve on their weaknesses. Furthermore, it also helps them to spot opportunities within the market place so that they can expand and take advantage of change. Critical Success Factors (CSF) Also known as key success factors (KSF) best defined by (Lynch, 2003, p.102) as, â€Å"the resources, skills and attributes of an organisation that are essential to deliver success in the market place. The phrase was first introduced by Daniels in 1961 and has now become a widely studied phenomenon within the field of strategic management. Critical success factors are those business activities which must be managed and performed in order to foster organisational success. Understanding and identifying such factors are crucial as it enables managers to make the right strategic decisions. Kraft are now focussing on their top ten power brands such as Cadbury diary milk, trident gum etc to maximise revenue as they have dramatically shifted their focus towards growth in areas which contain higher margins. There are a number of critical success factors that Kraft could apply to Cadbury. Firstly, Kraft is a much stronger company than what it was 2 years ago. It has a hugh market share with an annual revenue exceeding $49.2 billion. Therefore Kraft could use Cadbury to strengthen their global base and use their core competencies to maximise profits. The market share of Kraft enables them to sustain their competitive advantage over others as they become a dominant enterprise within the confectionery market. Likewise, Kraft can use their brand strength along with Cadbury’s product range to enlarge and broaden their brand portfolio. Moreover, this will enable Kraft to distribute Cadbury’s brands in markets such as China, Brazil and Russia were Cadbury has little or no presence. This opportunity will also open up doors for Kraft so that it can grow and penetrate into India and European Union where it lacks behind. This will help it to boost sales and hopefully increase their market share. This ties in with effective supply chain networks that both companies have in place. From this perspective we can see that one of the main purpose or benefit in acquiring Cadbury was to control Cadbury’s distribution network and their infrastructure so that Kraft could use this advantage to get into developing markets where they will be able to widen their footprint by increasing their presence in international markets by offering diverse products. This opportunity has also widened their global supplier base which means that they can concentrate on economies of scale by getting their costs down as much as they can, so that they can make more profit per unit. This will enable them to leverage their costs and resources so that they can focus on operational efficiency through systems such as just in time. Corporate Parenting Role There are a number of ways in which Kraft has and could take up the corporate parenting role in respect to Cadbury. Firstly Kraft has made a hugh leap in restructuring their organisational structure, which means that decision making is no longer highly decentralized. This has enabled Kraft to be in more control over its business activities. In order to succeed in the global environment an organisation such as Kraft needs to make sure that they have the right people in the right place at the right time so that they can operate efficiently and effectively. The role of a corporate parent (headquarters) is to reinforce and implement parenting skills so that it can manage and add value to its business units. The main emphasis is so that the company can perform better compared to if it was working individually. The corporate parent can therefore make certain decisions about the portfolio of the business so it can manage global operations more efficiently. This two way process is vital because if a certain business unit or a corporate parent is not adding value to the business a decision is likely to be made by management to sell or break off a certain business section. Kraft has chosen a synergy manager approach because it enables them to manage synergies across both business platforms so that Kraft is able to manage costs and organisational resources effectively by aligning key targets which must be achieved by certain business units. As this will enable them to create synergy because two companies working together will create more value and therefore Kraft will have the opportunity to market and distribute both brands for the price of one. Kraft has estimated that around $672 million worth of expenses would be saved by working together with Cadbury. Good brand management is also an important aspect in any organisation, therefore if Kraft wants to prosper it must emphasise on knowledge management so that it can grasp and share its knowledge skills and core competencies with Cadbury. Kraft can coach and aid Cadbury in making the right decisions about product expansion in areas in which Kraft have extensive knowledge and experience. Furthermore they can help Cadbury to develop their capabilities by enabling them to improve their skills at the same time as helping them to improve on their weaknesses. Furthermore, they must effectively communicate across borders and be willing to combine research and development activities, sharing of plant and machinery, new innovative ideas market research e.g. consumer insight, talent, experience or skills. On the other hand, Kraft should avoid adding management costs and bureaucratic complexity because it is likely to hinder business performance. Conclusion An effective business strategy will always enable an organisation to thrive and prosper. By focussing on such strategic factors Kraft is able to accomplish their goals and objectives. Kraft is fully aware of the critical success factors which apply to them and those which apply to the industry. They use their capabilities and resources so that they can invest in those areas of the business which are critical for its long term success and by doing so they gain competitive advantage over others. They have paid particular attention towards their customers, as they claim to help people to live and eat better. By providing those products which customers actually want for instance on the go snacks. Therefore, one can say that it is essential that Kraft should manage their resources and capabilities if they want to succeed in the global arena. I believe that product innovation is a vital survival tool which Kraft has implemented within its business process as they are always introducing new products into the market. How to cite Corporate Strategy Analysis of Kraft in relation to Cadbury Acquisition, Essay examples

F. Scott Fitzgerald was a writer during the Jazz A Essay Example For Students

F. Scott Fitzgerald was a writer during the Jazz A Essay ge that focused on the high life of the roaring twenties. Each novel tells a different story about life. One tells about the pleasures of life and the choices people make in their life. Another gives a penetrating criticism of the moral emptiness of wealthy society in the U.S. The last novel tells the story of the general decline of the Americans living in Europe. Fitzgerald novels have deeper moral themes than people seem to understand, they tell stories of moral decline. The main characters in Fitzgeralds novels, This Side of Paradise, The Great Gatsby, and Tender Is the Night, appears to have an innate blindness to the truths of their lives, as well as to those that are around them. Fitzgeralds heroes in his novels always have a battle with moral judgment, in which Fitzgerald makes them feel godly or immortal to do works men arent supposed to do. This causes them to walk and live a blind life. In Fitzgeralds earliest novel, This Side of Paradise, the moral framework is not fully developed, and the romantic heros sin never reaches proportions sufficient to earn inevitable domination. A young man named Amory Blaine is the main focus of blindness in this novel. In Amorys earlier years of life he lives with his rich, lavish mother. First of all, her own blindness to her influence on her son is her relationship with him. He is an equal to her rather than her son.1 Amory spends most of his time with his mother. She is more his friend/companion than a mother.2, says Fitzgerald. There is also Mrs. Blaines problem with alcohol. She is an alcoholic that suffers from chronic manic depression. Each time she loses control, she leaves Amory somewhere for him to be raised by s omeone else. On the most lasting breakdown, Amory spends the rest of his childhood and his teenage years growing up in Minnesota. Fitzgerald portrays Amory as his young romantic egotist. He shows how a boy, raised on the knowledge taught by his mother, survives. Fitzgerald uses her blindness as an excuse for Amorys future conditions. As an effect of this alcoholism, Amory becomes a drunkard. In most of Fitzgeralds works, they seem to read like autobiographies of his life. In This Side of Paradise, alcoholism plays an important role. Fitzgerald went on an epic three-weeks drunk, which provided him with on of the best scenes in This Side of Paradise. As he says about Amorys drunk, done its business; he was over the first flush of pain.3 Fitzgerald then goes on to finish writing the novel with s better insight on making life better. As Amory gets older, he begins to get involved with women. This is an area where Fitzgerald, as well as critics, explain Amorys problem. Most of the time with Amory, he knows he loves the women all, but there is a point where his feelings are uncertain of his heart.4 Amory doesnt know what his heart is truly saying. Arthur Mizener ascribes to the book being immaturely imagined5 when it comes to Fitzgerald depiction of Amorys lovers.He goes on to say that Fitzgeralds characters as lovers they show all the hypnotized egocentricity and intellectua l immaturity of college freshmen.6 Rosalind was the main woman that was there for Amory most of his life. She was for him, but he kept her out of his life. Many times did they argue about the way Amory treated Rosalind. Rosalind says:I cant to Amory be shut up away from the tress and flowers, cooped up in a littlest flat, waiting for you. Youd hate me in a narrow atmosphere. Id make you hate meI wouldnt be the Rosalind you love I like the summer and pretty things7Amory knows that this is how Rosalind feels. He also knows that she is corrected on how she knows how he would react. Here he is blind to the true love for Rosalind. Early on Amory has blindness to the consequences of his lifestyle. Amory starts off as a young man that knows what to say, how to apply them, but doesnt use them for goodness. He uses them only for the advantage of getting over others. He tries his best to manipulate his way to the top.A gift of organization and command had always been a characteristic of his heroes though they had used the gift for trivial purposes.8 His life in college was no better, but as R.V.A.S. says, the book if fundamentally honest9, in explaining how honest Fitzgerald gives a reflection of American undergraduate life. Amory lives his life without thinking what could happen to him or those people that it could effect. Fitzgeralds novel, The Great Gatsby, is the next book that clearly shows the blindness of the characters. It is filled with falsehoods of Jay Gatsby. Nick Carraway is the central image of the novel, even though Gatsby is the hero. He is a character whom the reader instinctively trusts. Nick serves as the voice of the novel and the voice of the novelist. Sometimes information in the novel is filtered through several peopleNick Carraway and Jordan Baker. 10 As a result of this technique, the reader does not know what is true and what isnt in the novels tale of love and murder. Nicks slowness in learningthe truth gives an added touch of plausibility to his narration, and makes it very much more dramatic for the reader, who sees him, in the course of the novel, gradually coming to realization of what his experiences may teach him.11 Nicks curiosity for Gatsby leads to a world of false realities, but is only the beginning of the revelation of truth. He begins to get curious about who Gatsby really is. He hears lots of things about Jay Gatsby, but wants to know the truth. After many parties, Fitzgeralds storyteller becomes Gatsby closet friend. The bootlegging gangster and his blind friend transpire through understanding friendships to rekindling love. Exam 1 questions EssayDick Divers third period of melancholy is to make the world better for everyone, especially Nicole. He is a psychiatrist and Nicole is the patient. He knows that she has a mental problem. This reveals the defect of uncontrollable generosity in Dicks character. He wanted, Fitzgerald says, to be good, he wanted to kind, he wanted to be brave and wise; and he wanted to be loved, too..25 He had an extraordinary virtuosity with people the power of arousing a fascinated and uncritical love.26 This was a power of unselfishness, a power that he could use to give Nicole back her self. He felt as if he could do such an act, and was therefore blinded by his godly attitude. In this novel, again, there is a mirror image of the authors life. Fitzgeralds wife, Zelda, was the same as Dicks Nicole; both women were mentally handicapped. His concern for Zelda was matched by his fears for himself. Dick Diver is what Fitzgerald was afraid of becoming. Dicks response to Nicoles pre dicament, the very heart of the novel, derives from Fitzgeralds feelings about his own wife. Indeed, the psychoanalytic branch of criticism would make the relationship between the Divers and the Fitzgeralds still more intimate by reading the novel as a wish of fulfillment. On this interpretation, Mrs. Fitzgeralds impossible recovery is achieved through Nicole; Fitzgerald is seen to be punishing himself for his complicity in his wifes breakdown by means of Dicks ignoble end.so he based Tender Is the Night on his wifes breakdown and his fears for himself.27 Fitzgerald uses this novel to give an alternate truth to the future for Zelda and himself. F. Scott Fitzgeralds heroes and the subordinate characters have an innate blindness to the truths to their lives, as well as to those that are around them. This proves to be true in his three novels, This Side of Paradise, The Great Gatsby, and Tender Is the Night. In This Side of Paradise, he shows how Amory Blaine, the mirror image of himself, goes through his life surrounded in darkness. Fitzgerald explains how the nonchalant ways of a mother trickle down to create a son who becomes blind to women in his life and is ignorant to the possible results of his lifestyle. In The Great Gatsby Fitzgerald echoes the paradox implicit in the doctrine of original sin, the concept of man inevitably trapped by the difference between what he would desperately like to be and what he is. He expresses the true meaning of how happiness cant be bought. Fitzgeralds Tender Is the Night tells of the blindness of three people, Rosemary Hoyt, Dick and Nicole Diver. He shows the moral decline of a man who falls in love with a young girl, Rosemary, while trying to heal and make the world a better place for his wife, Nicole. F. Scott Fitzgerald affirms in his novels that his characters always have blinders on to the real world, the realities. ENDNOTES1F. Scott Fitzgerald, This Side of Paradise (New York: Simon and Schuster, 1920), p. 212Ibid., p. 213Ibid., p. 1154Ibid., p. 1175Alfred Kazin, F. Scott Fitzgerald: The Man and His Work (Cleveland: World Publishing Co., 1951), p. 296Ibid., p. 297Arthur Mizenger, The Far Side of Paradise (Boston: Houghton Mifflin Co., 1951), p. 888Ibid., p. 729Kazin, p. 48-4910Harold Bloom, Modern Critical Interpretations (New York: Chelsea House, 1986), p. 4111Ibid., p. 3512Ibid., p. 3713Ibid., p. 3814Matthew Bruccoli, New Essays on The Great Gatsby (Cambridge: Cambridge University Press, 1985), p. 4115Ibid., p. 4916F. Scott Fitzgerald, The Great Gatsby (New York: Scribner, 1925), p. 8917Bloom, p. 1318Ibid., p. 519F. Scott Fitzgerald, Tender Is the Night (New York: Simon and Schuster, 1933), p. 4720Bloom, p.10021Matthew Bruccoli, The Composite of Tender Is the Night (University of Pittsburgh Press, 1963), p.20122Ibid., p. 20123Bloom, p. 10324Fitzgerald, Tender Is the Night, p.2325Ibid., p. 190 26Ibid., p. 19127Bruccoli, p.163 BIBLIOGRAPHYBloom, Harold. Modern Critical Interpretations: F. Scott Fitzgeralds The Great Gatsby. New York: Chelsea House Publishers, 1986Modern Critical Views: Fitzgerald. New York: Chelsea House Publishers, 1985Bruccoli, Matthew J. The Composite of Tender Is the Night. Pittsburgh: University of Pittsburgh Press, 1963New Essays on the Great Gatsby. Cambridge: Cambridge University Press, 1985Coale, Samuel Chase. F. Scott Fitzgerald. World Book Encyclopedia. 1995. vol. 7, p. 190Fitzgerald, F. Scott. The Great Gatsby. New York: Scribner Publishers, 1925Tender Is the Night. New York: Simon and Schuster, 1933This Side of Paradise. New York: Simon and Schuster, 1920Kazin, Alfred. F. Scott Fitzgerald: The Man and His Work. Cleveland: World Publishing Co., 1951Mayfield, Sara. Exiles From Paradise: Zelda and F. Scott Fitzgerald. New York: DelacortePress, 1971Mizenger, Arthur. The Far Side of Paradise. Boston: Houghton Mifflin Co., 1951Ryan, Bryan, ed. F. Sc ott Fitzgerald. Major 20th-Century Writers. Detroit: Gale ResearchInc., 1994. vol. 2: E-K, pp. 1012-1018